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New Google Site Links

A few weeks ago, Google were testing ‘related Sponsored links’ for more ambiguous search terms and now they are testing One-line Site Links, as below:

This also means that site links will appear where ads are not in top position. Google says site links will show based on the quality of the ad.

This means more revenue potentially for Google – site links tend to attract more clicks but is also unfair to brands who may see secondary site links appear for advertisers bidding on their brand terms.

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  1. Pingback: One-line Site Links « Big PPC Geek - October 2, 2010

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